Showing posts with label portfolio. Show all posts
Showing posts with label portfolio. Show all posts

10 Things That Every Filipino Should Do To Live a Great Life

As part of branding efforts to make NNC Region VII's initiatives relevant, fresh, professional and appealing to the general public, they availed of my expertise and received outputs that would somehow help champion the causes of this amazing agency.

To know more about the details about the project, read on:

How to do Kickass NNCRVII Rebranding and Awesome Social Media Strategy

While you're at it, I present you the 10 Online Nutritional Guideline Posters for NNCRVII:

Behind the scenes:

Like now and be updated with more health and lifestyle tips!

LIKE JayseeBlabs on Facebook for more articles that will change your life!

VISIT JayseeBlabs at 

For more awesome stuff, keep reading through Jaysee Blabs

How to do Kickass Rebranding and Awesome Social Media Strategy

Social Media Primer

What is social media?

Social Media is defined as a conversation powered by online platforms. Conversations between all people in the internet.

There is no regulation and no formal organization so an expert consultation is needed to aid entities who wish to utilize this form of media. Content that you share has to be emergent, fun, compelling but the key thing is to listen to your target audience.

The ability of your target audience to respond in real-time makes goals quantifiable as well as measurable qualitatively. It is a brand new way of understanding markets not just another messaging channel.

What are the things you can do with social media?

  1. Post real-time updates and advisories
  2. Complement your traditional media campaigns by making the materials available online
  3. Archive and distribute important government documents meant for public distribution
  4. Promote events 
  5. Raise awareness
  6. Crowd source materials, ideas, feedback, suggestion
  7. Recruit volunteers
  8. Raise funds

What are its limitations?

It is not a magic bullet, it will not help you if you don’t develop your brand, and if you don’t have a staff. As with any other medium, it takes time: to listen, to participate, to generate buzz and build a community. The biggest struggle non-profits and government have is understanding the platforms as tools to engage communities, that is what new media companies are built for.

Why is it important?

Internet usage is growing at an exponential rate. This year, Asia Pacific is expected to triple theirs with wifi-enabled mobile computing devices becoming commodities. Corporations, governments and NGOs are capitalizing on their social media profiles to engage.

Philippines has a fair chance to achieving the same brand success given the right tools, planning, and implementation. GlobalWebIndex published a study about social networking usage for 2011-212 and we, Filipinos, ranks first; all the more reasons to tap the medium. Industry insiders attribute it to our culture of kinship among family and friends. reports that it took radio and TV to reach 50 million users. Facebook added 100 million users in 6 months. Amazing isn’t it?

No wonder why department and agencies of developing countries’ governments are on Facebook: Department of Health Victoria AU and Department of Health and Health Services of the US.

Overview of Social Media Planning

  1. Preplanning
    • Listening to existing benchmark entities and target market
  2. Planning
    • Setting goals
    • Developing brand
    • Developing key messages
    • Developing social media plan
    • Choosing the right platforms
  3. Implementation
    • Social media scheduling or action plan or workflow
    • Creating content
    • Posting content
    • Engage
  4. Evaluation and Recommendation
    • Checking metrics
    • Updating campaign strategy

Sample redesigned Cover Photo for National Nutrition Council Region 7 (NNCRVII)

Full-scale Implementation Proposal

Case Study for @NNCRVII


  1. Workflow Managment. NNC 7 has to consolidate all social media properties.
  2. Branding. Needs to strengthen brand to effectively deliver key messages: 2012 NUTRITIONAL GUIDELINES FOR FILIPINOS 
  3. Promotion. Needs to let citizens in the region practice healthy lifestyle and healthy eating habits


Full-scale implementation of rebranding of NNC 7, developing content that engage target market, quantify results and widen reach, positive brand perception to increase reputation, authority, build community, loyalty and mind recall, hire an NNC outsourced social media manager to post, engage and maintain social media properties and brand equities.


  1. Develop strong branding guidelines for NNC 7
  2. Increase Facebook page followers
  3. Increase Facebook page targeted content engagement
  4. Increase Twitter page followers
  5. Increase Twitter page targeted content engagement
  6. Create social media content (ONLINE) and marketing collateral (OFFLINE) that effectively deliver the key messages included in the 2012 NUTRITIONAL GUIDELINES FOR FILIPINOS 
  7. Update communities in the region about NNC 7 projects and advisories

Main Target Audience

Region VII Filipino Youth Age 14-22 (High School to College Students)
Region VII Filipino Young Adults Age 23-30 (Working Professionals and Young Parents)

LIKE JayseeBlabs on Facebook for more articles that will change your life!

VISIT JayseeBlabs at 

For more awesome stuff, keep reading through Jaysee Blabs

Best Cebu Blogs 2012 Honors Great Online Websites

There is that time of the year where the best Cebu bloggers are being awarded for quality locally-generated content. Winning one a few years ago, it boosts your confidence as you try to make a blogging a great career for promoting anything awesome about Cebu and beyond. Now, I am honored to be part of the organizing committee for the second time in a row now. 

It's too bad I missed the event because I had to attend my company's Ops Department Party. But anyway, I salute my friends who brought home the prestigious Best Cebu Blog 2012 award.

Best Cebu Bloggers by Niche Winners ( They received Best Cebu Blogs Awards Trophy, Smartphone by Globe Telecommunication, Gift bag from Starbucks Philippines, Best Cebu Blogs Awards Token by PRWorks Vismin )

  • Maria Patricia Rosario Zosa of (Best Cebu Fashion Blogger), 
  • Robert Manceilta Jr. of (Best Cebu Tech Blogger),
  • Mary Angeli Bas of   (Best Cebu Food Blogger), 
  • Gino Go of (Best Cebu Personal and Travel Blogger), 
  • John Ross Castano of (Best Cebu Events/Entertainment Blogger) and 
  • Verge Gamotan of (Best Cebu Photography Blogger)
Here is the online poster I designed for the event this year with the futuristic, dynamic, vibrant theme; a value that bloggers from Cebu possess.

The Top 10 Famous Cebu Bloggers: ( They received Heart Tea Milk Tea Gift Certificate worth 500.00,Gift Certificate worth 1000 by, Gift bag from Starbucks Philippines, Certificate of Recognition, Best Cebu Blogs Awards Token by PRWorks Vismin and Wristwatch by Timex Philippines (For top 3 Famous Bloggers) 
  • Cindy Solon of (233 Likes) , 
  • Marco Paulo Diala of (245 Likes), 
  • Joyceren Miyah Genobaña of ( 248 Likes) , 
  • Carla Alferez of ( 253 Likes) , 
  • Marco Paulo Diala of ( 272 Likes ), 
  • Rabsin Dela Cruz of ( 432 Likes ) , 
  • Robert Mancelita Jr. of ( 826 likes), 
  • Herbert Kikoy of ( 1,279 Likes) , 
  • Jeanne Miraflor of ( 1,301), and 
  • Engr. Moon Ray Lo of ( 7,082 Likes)

Best Cebu Blogs Awards 2012 is also brought and supported by the following:

Timex Philippines Inc. | Buddies | GT Cosmetics | Diamond Suites & Residences Cebu | Orange Brutus | Heart tea Milk Tea | PR Works Vismin | Choi City Restaurant | Starbucks Philippines | Geiser Maclang

Alvin Asayas Photography | Event Photographers Cebu | Cebu Bloggers Society Inc. |

The Best Cebu Blogs Committee:

  • Jaysee Pingkian  of
  • Mark Monta, Founder   of
  • Agnes Jimenez  of
  • Bjorn Bernales  of
  • Gezelle Tapangan of 
  • Eden Villarba  of
  • Chanel Imperial  of

For more awesome stuff, keep reading through Jaysee Blabs

Designing a Real Estate Homepage in Photoshop

I may not go into details as there are millions of Photoshop tutorials online but I'm going to impart some insights as we move along. First, designing for web means you have to master CSS first so that you could limit your vision to what could be doable for the browser especially for business websites like real estate. 

As what I tell people always, the principles of art must be applied on graphic designs so you can always use them (or even break them!) depending on your call of judgment. 

Studying colors, typography, light, shades, placement, how people scan a web page, what makes a striking image, optimizing photos, finding the best patterns, layering, optimizing screen real estate, interpreting design briefs smartly, Web 2.0 and etc. There are so many things you should know as to what must go on within a designer and a developer's mind.

Suppose I wanted to create a portfolio website for our family's fictitious property and I want it to look clean but at the same time very regal, affluent with an atmosphere of great greenery. Here is a homepage mockup that I made within hours with a colour scheme: red brick, apple green and sky blue, apparently my favorite colors. I took the brick background as inspired by our home's facade which is visible from the banner. For tourism-related websites, full width image banners work best and contrasting hover backgrounds on the main menus give more clickability rate. The banner is our real home actually and I wanted to take the target audience of this personal project (around young professionals to families) to come feel the place before they even came.

The light streaks behind the logo is actually a brush that I placed on a separate layer so that it could be isolated once the design proceeds to cutting and the blue header gradient is linear so that it could be tiled horizontally. Address and contact details should appear on the header when necessary.

That's my real dog, Zack, on one of the supposed amenities being featured under the banner. It also took me a while to find an image that could be great as a wall vine and just duplicated the image and warped around to become the shadow.

This is the finished homepage. Enjoy!

Inspirational Poster from Great Songs

All of us go through something... the magnitude differs and so do the situations we battle ourselves in. Life is simple but no one said it's easy, a classic line that rings true every single day. For that, we all need each other and at times when we think we are on our own we draw inspiration from those that empower us somehow. For me, I sometimes get it from really good music and with lines and performances so powerful, I will make it my life's calling to create a series of artworks that give life to the inspiration brought about by today's inspirational tunes.

Starting off with Demi Lovato's Skyscraper, a song about rising above the pain and suffering...

Stronger by Kelly Clarkson teaches us that you don't need anybody to be complete and it also jams about pinning those who did you wrong down...

Stronger by Mandisa has a lighter tone by telling the world that it may be hard to see God at times but He still cares, a thought very hard to choke down for some...

Always remember whatever it is that is devastating your day, it is not the end of the world, it's just another day... Spread the good vibes!

Kiss the Rain by Billie Myers

Terrified by Zachary Levi

We Found Love by Rihanna

For more awesome stuff, keep reading through Jaysee Blabs

CBSi@4: It's More Fun in CBSi

The country's premier blogging institution that has proven to promote government programs, businesses, events and causes in great ways will turn a year older this Feb. 14.

Cebu Bloggers Society Inc. will celebrating the organizations' founding anniversary with a simple and fun dinner this Feb. 11 sponsored by the Azkals Sports Bar and Grill.

For the event, I have been tasked to design an online poster that will visualize this year's festive theme: It's More Fun in CBSi which also encourages bloggers who may want to join the org to upscale their blogging experience and open opportunities and give honor to the worldwide tourism campaign of our country. I have incorporated the elements of Sinulog and Fiesta in the artwork which definitely encapsulates the Filipino brand of fun.

Happy 4th Anniversary guys! More power to all of us in the online publishing and social media industry!

In behalf of the members and the Board of Trustees of the Cebu Bloggers Society Inc. thank you so much for taking us where we are now most especially to our media, business, government, organizational and academe partners, sponsors, volunteers and participants.

For more information, read the full story on our org's site:

For more awesome stuff, keep reading through Jaysee Blabs

RAFI is now accepting applications for YMA season 6

Following the launching of the sixth season of Young Minds Academy (YMA) last Jan. 21, the Ramon Aboitiz Foundation Inc. (RAFI) is now accepting applications for the program.

YMA is a youth leadership and citizenship development program of the Eduardo Aboitiz Development Studies Center (EADSC) of RAFI aimed at developing young people to become responsible and accountable leaders and proactive citizens ready to serve the public and its interests. 

This is done through awareness raising, experiential education, immersion, and open discourse, among others. 

It is open to young people aged 12 to 20 years old.

Because of my very wonderful 10 months, I designed a poster showcasing how awesome it is to be a YMAer.

One chance of a lifetime. Nation-building has never been this fun! Poster by Jaysee Blabs!

YMA was launched in October 2006 and already ran for five seasons, including a special summer edition held in 2009 for Region 8.

“Through this program, I have discovered what kind of leader I want to be. The change has started in me already. Now it’s my time to be a role model to others,” said 15-year old Jessica Therese Vestil, a scholar of last season’s YMA.

For Sean Timothy Salvador, 18, another YMA season 5 scholar, he said that YMA taught him to use his life as a daily opportunity to become a blessing to every person he meets and help change their lives for the better. 

To join the sixth season of YMA, interested applicants must form a team of five members under one of the following categories: Generation A (17-20 years old) and Generation B (12-16 years old).  List of team and individual requirements and application forms may be obtained from the Eduardo Aboitiz Development Studies Center, or downloaded at

Deadline for the submission of applications is on February 20, 2012.

YMA is sponsored by UnionBank of the Philippines.

It is one of the programs under RAFI’s Leadership & Citizenship focus area, which gathers and nurtures future leaders and influencers ready to effect change. Its other focus areas are Integrated Development, Micro-finance & Entrepreneurship, Culture & Heritage, and Education.

For more information about YMA, please call 418-7234 loc 110 and look for Mel Yan, or email, or visit or

To know more about YMA, see my YMA life notes:

For more awesome stuff, keep reading through Jaysee Blabs

How to Create Kickass Awesome Tourism Site Web Design

When I went to Bohol for the second time last year, I fell in love with the resort we stayed in. I was there for a learning visit on some of their great government programs and went to see the mayors and the governor himself. Our resort was in Panglao and I woke up early morning to enjoy the seashores and took some really great photos which got me thinking of designing a tourism site for the place. So as usual on a bored day, I pulled up Photoshop on my computer and drafted what I think is my best work so far. Colors, photos, and user experience design rules were considered as I got going designing a Jaysee Blabs Panglao site. Check it out!

The rotating banner with the cool buttons on the side showcasing the best features of the place.

The phone number creatively placed on a post it together with snapshots of the photos I took.
And yes, that's me on the Book Accomodations call to action. LOL

The footer with with my feet on it.

The header feeds on the thought of using complementary colors to make everything lively as the place could be but I used the brightest color palette on the logo for more branding retention.

Ladies and Gentlemen, the homepage design study for Panglao done by yours truly.

For your web, graphic and print design needs, feel free to drop a line or two:

Contact Jaysee Blabs Now

See more of my designs and the stories behind them at:

Jaysee's portfolio

For more awesome stuff, keep reading through Jaysee Blabs

Awesome Web Design for Pirate Site AGGRRHH!!!

Last Christmas, I was able to attend a themed party and I got so inspired with my look that I decided to draw inspiration from it for my next web design project. I ran Photoshop and decided to get my creative juices flowing with logical web design rules running in my mind at the same time and created a homepage design for the i55 Christmas Party. And that's me on the banner. LOL

It's all in the details. Must be effective and consistent.

The main call to action.

The banner exudes old world elements and my photo.

The header with the main navigation, search box and a shopping cart.

The logo.

That's about it! Follow your passion, have an inspiration and just be awesome at all the things you do and you can just be surprised at what you can do. Trust me, I did.

For your web, graphic and print design needs, feel free to drop a line or two:

Contact Jaysee Blabs Now

See more of my designs and the stories behind them at:

Jaysee's portfolio

For more awesome stuff, keep reading through Jaysee Blabs

Something big is coming! | Welcome to another year of awesome

I really do hope that you started your year right. The kind where you have swept out skeletons in your closet, put on a brand new attitude, envisioned, and set your goals that bring forth happiness. Something about new years that changes the way people look at life. Maybe because of the hope that it gives or a reminder to that you can make bigger things right this time. 

Because we all know that no matter how life is designed to be simple, it is very hard to live.

Either way, we, the Cebu Bloggers Society Inc., are doing our best to continuously improve ourselves, the things we do and how we do it.

This year we are proving ourselves to be bigger, bolder and definitely better in so many ways as we map out our agenda for the whole year. We are streamlining our internal processes and planning about big events that everyone can be part of. As we try to go beyond blogging, I do hope you paddle forward with us. Rough seas ahead are gonna rock us big time but with the right tools, methodologies, rules and faith in ourselves, things will happen when you just try to attract positivity, an attitude all of us should strive to achieve.

When the whole universe conspires to make you frown, you still have the daybreak to smile about.

Every day, when you gussy up in the front of the mirror, start your day by telling that man in the mirror that big things are coming. So breathe it. Live it. 

Let me leave you with a poster I designed that definitely says it all.

Take Nicki Minaj as an example, there is no apocalypse that can stop her from looking like a million bucks (See vid hahaha)! And in the spirit of being awesome let this be our new anthem as citizens of the world... We came to win, to fight, to conquer, to thrive... We came to win, to survive, to prosper, to rise... To fly... to fly...    :)

Share this post and spread that good feeling! You'll never know whose soul you're gonna save today.

For more awesome stuff, keep reading through Jaysee Blabs

Official Jaysee Social Networking Sites | Jaysee Blabs Rebranding Launched!

Jaysee Blabs Official Avatars used
I have been putting on hold this blog's branding launch for quite some time now because of a lot of engagements. 

I wanted to be an identity and with so much avenues for expression, I admit I may have been quite inconsistent. 

I wanted Jaysee Blabs not just as a blog title but a reputable source of quality content; a mission I have not concocted not until I reached this far. 

The ironic thing is I am able to pull branding strategies and collaterals on other causes such as the Project Liwanag and iluvfarmers Campaign. and events like the Visayas Blogging Summit and 3rd CBSi Anniversary and other businesses via freelance and office clients... but certainly not on mine. Life, let's just say, has not been that kind enough to give me much time for the things I love.

You can read about the weird Jaysee Blabs story at, the mother site of the organization I am actively part of the Cebu Bloggers Society which has also garnered the respect of other institutions for its professionalism and its establishment: 
Looking back on Jaysee Blabs Journey

Jaysee Blabs blog's mission is to create editorial impact, build community, effectively market solutions, products, business, and events all by delivering quality content.

Jaysee Blabs is where you get to read quality articles about anything awesome. From life in Cebu, issues and great programs in the Philippines, technology and entertainment, graphic and web design and some other awesome stuff. 

My tagline: Anything Awesome!

Anyway, in just two days I was able to create a design guideline with consistent imagery amongst all the social networks where Jaysee Blabs and its network of blogs appear and I am proud to show you the output. Meticulous color scheme, design inspiration, HTML/CSS knowledge, and Photoshop layouting was put into place for all of this to be achieved. It was actually more of trial and error because of the different behaviors of the images in different browsers, different platforms and different screen resolutions. Anyways, drool on them below...

Jaysee Blabs Official Youtube Channel

Jaysee Blabs Official Twitter Account

Jaysee Blabs Facebook Page - Landing Page

My Facebook Profile Timeline Cover Photo

Official Jaysee Blabs Google+ Page

Jaysee Blabs Official Myspace Profile

Jaysee Blabs Official Tumblr Site

Jaysee Blabs Official Multiply Site

Jaysee Blabs Official Vimeo Channel

Jaysee Blabs Official Friendfeed Profile

For that let me leave you another digital art promoting the new Jaysee Blabs brand. If you look closely it showcases gadgets that have contributed so much to me and my career. The theme for this art is all about empowerment.

So what are you waiting for? SUBSCRIBE, FOLLOW, +1 and LIKE  Jaysee Blabs now to get a grip of the latest awesome stuff.

Happy holidays and enjoy your Christmas eve!

For more awesome stuff, keep reading through Jaysee Blabs

Share This